We say we “go out into nature” as if it were something outside of us, something we can visit when we have time. But the truth is that we have never left nature. We have only created bubbles of non-nature and called them cities. We build houses, streets, and concrete […]
Sustainability
41 posts
Creating a world where regenerativity and climate positivity are the norm means a shift in how we view our relationship with the planet. It’s no longer about simply reducing our negative impact – it’s about actively contributing to improvement, about making our time here a gift for future generations. The […]
We live in a world where resources are already in circulation – from materials in everyday products to human creativity and knowledge. To achieve continued growth, and even increase the rate of growth, we need to rethink how we view resources and growth. By decoupling economic profit from resource extraction […]
When we talk about sustainability and circular economy, the focus often comes to restrictions: reducing, reusing and recycling. But what if we instead see these “limitations” as a catalyst for something bigger – innovation? History shows that creativity and innovation often bloom when we are forced to think differently, and […]
As sustainable solutions become more profitable than non-sustainable alternatives, we are seeing a trend that is hard to ignore. It is no longer a utopia to imagine a future where the sustainable product dominates the market – it is a realistic vision that is already becoming a reality. When sustainability […]
Finding business ideas that are both sustainable and profitable can be challenging, but with a systematic approach you can increase your chances of finding an idea that both responds to the climate crisis and is financially attractive. As legislation and consumer behavior are rapidly shifting towards sustainability, a window of […]
Why is it so difficult for some to take in the warnings and conclusions of climate science? The answer can be both simple and uncomfortable: It is easier to ignore the future than to deal with the uncomfortable facts that science presents. Climate deniers often choose to question the science, […]
In 1984, Steve Jobs saw far into the future and understood that computers needed to be not only functional but also inspiring, intuitive and even irresistible. For computers to become central to our lives, they must provide a positive user experience. This vision set in motion a technological revolution, and […]
In a world that is constantly changing, it is the systems that put the common at the center that have the greatest chance of being sustainable in the long term. Setting aside a portion of the profit to benefit some type of community building creates a stability and resilience that […]
Fisher’s fundamental theorem, originally formulated in evolutionary biology, deals with the relationship between population survival and its genetic variation. In short, the theorem states that the rate at which a population can improve its survival is proportional to the amount of genetic variation within the population. In simlpe words this […]
The climate conversation has largely revolved around reducing harm—minimizing emissions, cutting down on waste, and recycling materials. But reducing negative impact isn’t the same as creating positive change. Simply doing “less bad” doesn’t necessarily mean doing good. To truly address our environmental challenges, we need to move beyond damage control […]
In the world of change and innovation, tipping points are critical moments when a system shifts dramatically, often irreversibly, from one state to another. These points mark the threshold where incremental changes accumulate to a level that triggers a significant transformation. Understanding the dynamics of tipping points is essential for […]
In recent years, the concept of circular ecosystems has gained traction as industries worldwide recognize the urgent need to transition from traditional linear models to more sustainable, circular systems. This transformation is particularly evident in several sectors such as textiles and construction, where companies are beginning to embrace circularity in […]
In the world of fast-paced commerce, traditional supply chains have long been the backbone of global commerce, facilitating the movement of goods from producers to consumers. But as we face complex challenges – from climate change and resource scarcity to social inequality and geopolitical instability – it has become increasingly […]
In the vast expanse of the cosmos is our light blue dot – a fragile oasis teeming with life and wonder. Yet, despite its resilience, our planet faces an unprecedented threat: ecocide – the wanton destruction of ecosystems and the life they sustain. As inhabitants of this unique world, we […]
In a world where consumerism often drives our purchasing decisions, it’s important to pause and think about the long-term consequences of our purchasing habits. One aspect that is often overlooked is the resale value of the products we buy. Although it may seem trivial at the point of sale, the […]
In the realm of the unpredictable lies the fascinating world of exponential growth. People often struggle to understand the enormous potential contained in the concept of exponential progress. From the innocuous act of taking 30 exponential steps to the remarkable spread of a water lily across a pond or the […]
In our consumer-driven society, it’s not just wear or old age that determines when something becomes “trash”. It is a complex interplay of feelings, memories, respect and the inherent history behind the object that creates value. Using the analogy of a Rolling Stones t-shirt, let’s delve into the multifaceted aspects […]
In the world of second-hand trading, color may not be just a visual aspect; it can also be an important driver of value and perception. The perception of color in the secondary market could go beyond a pure aesthetic preference and be a nuanced interplay of subjectivity, match precision, brand […]
In a world driven by consumption, the traditional linear economic model seems increasingly peculiar when viewed through the lens of a circular economy. The linear model, characterized by the take-do-throw method, appears paradoxical in various aspects of our modern existence. Let’s explore why the linear approach seems out of sync […]
On the journey towards a more sustainable and circular business model, creating a give-and-take arrangement within your company appears to be a simple but smart solution. This approach not only addresses the challenge of excess materials but also fosters a culture of sharing, innovation and knowledge exchange between employees. It […]
As our world grapples with the bizarre reality of natural resource depletion, the concept of scarcity is no longer an abstract idea but a pressing reality. The decreasing amount of resources in nature causes a paradigm shift in how we perceive, use and above all value products. This shift towards […]
In the quest to create a sustainable and circular business model, modern companies increasingly realize the importance of making Mother Nature their highest priority customer. As companies navigate the complex landscape of balancing profitability with sustainability, adopting a business model that prioritizes the environment becomes not just a choice but […]
In the intricate complexity of global challenges, conflicting goals often stand as major barriers. But paradoxically, these conflicts can serve as a breeding ground for fostering innovative solutions. The interplay of divergent goals within the global agenda presents a unique opportunity – an opportunity to harness the power of creative […]
In the ever-changing manufacturing landscape, a paradigm shift is underway with the rise of micro-factories. These often more compact, versatile production units rewrite the rules of traditional manufacturing, providing a host of benefits and innovations. Let’s delve into what a micro-factory is and explore the compelling reasons why it stands […]
What is a blue zone? Blue Zones are geographic regions where people exhibit remarkable longevity and general well-being. These areas, identified by lower rates of chronic diseases and higher life expectancy, have become a source of inspiration for healthier living worldwide. As we delve into the concept of Sustainable Zones, […]
The shift towards circular ecosystems presents a complex transformation involving multiple stakeholders. But within a business or organization there is a level of control that allows for the growth of this ecosystem within self-defined parameters. To truly realize the potential of a circular economy, companies must adopt a holistic approach […]
In the start-up economy, the once revered model of the “hockey stick” with a huge short-term profit is losing its luster. This outdated mindset of a large amount of profit-money is giving way to a profound change in focus. It is becoming increasingly clear that a large short-term profit that […]
In the pursuit of innovation, there is a common tendency to aim for the low-hanging fruits that are readily available, often ignoring the more complex challenges that require significant effort and resources. But real progress lies in rising toward the high-hanging fruit, and embracing complex problems that require a deeper […]
In the dynamic landscape of modern business life, it is sometimes better to measure change than concrete results because the way we measure results often hinders innovative leaps. This shift in perspective in measurement is particularly clear in connection with transformation. For example, in the transition from a linear to […]